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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. “Creator-GTM”3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Work to Be DoneStatements; No MissionCreators as StartupsContent is Eating the World5.A. Untraditional TalentCreator Studies
1. Intro to Creator Studies2. Creator Policy3. Creator Investing4. A Spectrum of Influence5. Influencing Influencers6. The History of the Creator Economy [working]2. View: ResearchInvestment
Total Content Market (TCM)/Content TAM (C-TAM)Revisiting Community InvestingRethinking Consumer LTV“Organic” = unpaid?Introducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomen’s Consumer (2022)The “online” buttonTranslation
“GenZ”Personal Journal
An intro to Personal JournalAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC My love letter to JournalistsWomen and Wikipedia “Pedigree”“Context”“Levers”“Cleanup”“Examples”Me & PaulVery Specific AdviceWhy I dropped outYoung PeopleHow to be JealousContent vs. Journalism© EM 2024
VC Management
The noble quest to find what non-PE style, shitty management and mentor looks like in an unstructured job like vc.
Granted, not every single VC likes to consider themselves as managers. Some of them prefer
There are four parts to this job. Nobody is good at all four:
Four aspects to the job:
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Investor | Your MOIC; how good are your investments? |
Asset Manager | Available $; What’s your financial strategy for the fund? Does it work?; did you make a crypto-fund in 2021? |
“VC” | Thought leadership; how much can you sell your money? |
Fund Manager | Are you able to build/nurture great investors? Do people want to work for you? |
How to be a bad manager:
There are four cardinal no’s to being a VC manager:
1) Take credit. Here’s a hot take, stop promoting PE-like competition within the fund. As least for the next 5 years, not a single fund is that differentiated enough to have a disjoined team.
2) Force. This job is inherently independent - at least, that’s what it should be. Similar to how you’d work with founders — find the styles and ways of being your underling is good at. Stop forcing the way it worked 5 year ago, explore it, try it, but don’t force it.
3) Be rude. Don’t be a dick.
4) Own relationships. This goes back to the take-credit point, but this is supposed to be a team. One person wins, everyone wins. I get that deals are everything, but check the employee-churn rate at the most internally competitive funds — it’s high.
Michael Scott
I’m not old enough to know how to be a good manager. But I have my two cents for the not great bosses. Didn’t you all watch The Office? Did we not learn anything about how much work means to people? How to be nice to one another?
This section isn’t to say that there arent/I haven’t had incredible bosses, but it is telling some that I’m seeing poor management decisions affect Junior investors more than you know.