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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. βCreator-GTMβ3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Work to Be DoneStatements; No Missionβ¬Β Creator Financing
Untraditional TalentVillains/Heroes, Love/TechnologyCreator Extras
Content is Eating the WorldA Spectrum of InfluenceInfluencing InfluencersInvestment
Total Content Market (TCM)/Content TAM (C-TAM)Revisiting Community InvestingRethinking Consumer LTVβOrganicβ = unpaid?Introducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomenβs Consumer (2022)The βonlineβ buttonTranslation
βGenZβPersonal Journal
An intro to Personal JournalUnfortunately How to Build a FundI Donβt Want to Be YouAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC My love letter to JournalistsWomen and Wikipedia ManifestoDating in Your IndustryAlcohol and VCInvest in the Opposition Not On Your SideCreator vs. Kinda βcreatorβForced Content.βPedigreeββLeversββCleanupββExamplesβMe & PaulVery Specific AdviceWhy I dropped outYoung PeopleHow to be JealousContent vs. JournalismTo Be FreeΒ© EM 2024
Advice for a Y1/Y2 woman in VC
This is completely anecdotal.
This applies to if youβre 50 or 21. Your first year is your first year. There are three things I would do if I were starting my first year in VC.
1) Respect your elders. No matter age and no matter experience; VC is harder to stay in (especially for women) than youβd think. The first thing I would do is reach out to reputable investors in the ecosystem and try my best to appreciate their writing or work through a simple DM or email. Ask for nothing.
2) Good VC bosses are hard to find: find a peer mentor. No shame on your new manager, but this industry is filled with previously mismanaged egomaniacs that just canβt help but not learn how to really nurture someone into being a completely good-natured but total unit investor. No matter your position (principal, associate, whatever) reach out to the youngest person at every fund relevant to what you βlook at.β Why? Because theyβre more likely to spill the dealflow beans. That sounds predatory, but itβs not. There are plenty of noβs that VCs donβt want to share because they just donβt want for others to have better dealflow. Itβs a shitty truth. Fresher in the industry = have more to prove and want to show off.
3) Actually make friends. Turns out, there are many personas that make up a good VC. Youβre going to find admiration for people everywhere: in founders, VCs and definitely in operators. Be fucking nice. Not only because βreputationβ but because this whole industry is one big game. Youβre only going to get better if you admire the other players, learn from them, encourage them. This job is so personal and anyone that says itβs not is lying. Even Insight analysts have souls.