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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. “Creator-GTM”3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Work to Be DoneStatements; No MissionContent is Eating the World5.A. Untraditional TalentCreator Studies
1. Intro to Creator Studies2. Creator Policy3. Creator Investing4. A Spectrum of Influence5. Influencing Influencers6. The History of the Creator Economy [working]2. View: ResearchInvestment
Total Content Market (TCM)/Content TAM (C-TAM)Revisiting Community InvestingRethinking Consumer LTV“Organic” = unpaid?Introducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomen’s Consumer (2022)The “online” buttonTranslation
“GenZ”Personal Journal
An intro to Personal JournalAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC My love letter to JournalistsWomen and Wikipedia “Pedigree”“Context”“Levers”“Cleanup”“Examples”Me & PaulVery Specific AdviceWhy I dropped outYoung PeopleHow to be JealousContent vs. Journalism‣
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© EM 2024
The “online” button
Where did the “online” button go?
- “Online” statuses on social media are not as common
- Rise of async social media (almost content-catalogue like)
- Instead, online green dots.
Three kinds of online status documentation:
- You'll see a green dot or a timestamp next to the profile picture of people you follow or have direct conversations with.
- In your direct inbox, you'll see their most recent Activity status (example: Active 25m ago, Active yesterday, Seen, Typing...).
- When you open a chat, you'll also be able to see activity (example: In the chat, In the camera).
How status updates work on Instagram:
- Background Activity: Instagram may continue to run in the background on your device, updating your activity status even when you are not actively using the app.
- Push notifications: If you have push notifications enabled for Instagram, the app may update your activity status when a notification is received.
- Third-party apps: Some third-party apps that are connected to your Instagram account can update your activity status, even if you are not actively using the app.
- Technical issues: There may be a temporary technical issue with Instagram's servers that is causing your activity status to be incorrect.