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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. “Creator-GTM”3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Content is Eating the World5.A. Untraditional Talent5.B. “Cleanup”5.C. Work to Be DoneCreator Studies
1. Intro to Creator Studies2. Intro to Creator Policy3. Intro to Creator Investing4. A Spectrum of Influence5. Influencing Influencers6. The History of the Creator Economy [working]2. View: ResearchInvestment
Total Content Market (TCM)/Content TAM (C-TAM)Revisiting Community InvestingRethinking Consumer LTV“Organic” = unpaid?Introducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomen’s Consumer (2022)The “online” buttonTranslation
“GenZ”DirectoryPersonal Journal
An intro to Personal JournalAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC My love letter to JournalistsWomen and Wikipedia “Pedigree”“Context”“Levers”“Examples”Me & PaulVery Specific AdviceWhy I dropped outYoung PeopleHow to be JealousContent vs. Journalism‣
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© EM 2024
Let the customers come first… or the product is the customers? Or let the customers build the product?… I forget.
Community Investing
Without getting too excited, I don’t have evidence to prove that the term “community investing” started in tech or even if the practice started, where it feels like it did, in 2020.
Here’s what I will say, the first time I really saw “Community Investing” was through the Flybridge Network Fund, The Community Fund.
What is community investing?
Community-focused investing or community-based investing is an investment consideration to which community and network health is factored as criteria for investment.
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