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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. “Creator-GTM”3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Work to Be DoneStatements; No MissionUntraditional TalentVillains/Heroes, Love/TechnologyCreator Extras
A Spectrum of InfluenceInfluencing InfluencersInvestment
Total Content Market (TCM)/Content TAM (C-TAM)“Organic” = unpaid?Rethinking Consumer LTVIntroducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomen’s Consumer (2022)Translation
“GenZ”Personal Journal
An intro to Personal JournalAlcohol and VCHow to be JealousNot On Your Side“Pedigree”“Levers”“Cleanup”“Examples”My love letter to JournalistsUnfortunately Why I dropped outAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC Women and Wikipedia ManifestoDating in Your IndustryInvest in the Opposition Forced Content.Me & PaulVery Specific AdviceYoung PeopleContent vs. JournalismTo Be Free‣
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© EM 2024
6. Do Something New
My greatest piece of advice to Freshmen, Sophomores or Seniors is to not waste the opportunity to learn innovation, risk, and ideas from some of the best people on the planet, Founders.
The overlabelling of Founder, Investor, Operator, etc. is borderline useless. You don’t work in tech, you work in innovation.
For VCs specifically, find niches to which you can innovate… VC. It’s been around enough
- 6. Do Something New