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Internet Basics

📓Online Commodities

Consumer and Creator

📓1. Creator = Consumer📓2. The Active Consumer📓3. “Creator-GTM”📓3.A. Where the Viral Things Are📓4. The Anonymous Economy📓5. Pre-founder: People-focused investing

Content is King -- Bill Gates, 1997

Things To Do.

📓Work to Be Done📓Statements; No Mission

⬜ Creator Financing

📓Untraditional Talent📓Villains/Heroes, Love/Technology

Creator Extras

📓Content is Eating the World📓A Spectrum of Influence📓Influencing Influencers

Investment

📓Total Content Market (TCM)/Content TAM (C-TAM)📓Revisiting Community Investing📓Rethinking Consumer LTV📓“Organic” = unpaid?📓Introducing: On-Page Collaboration, LiveWriting, anti-Press Publish📓VC Managers: Finding your style📓Women’s Consumer (2022)📓The “online” button

Translation

📓“GenZ”

Personal Journal

📓An intro to Personal Journal📓Unfortunately 📓How to Build a Fund📓I Don’t Want to Be You📓Advice for a Y1/Y2 woman in VC📓Advice for a Y3 woman in VC 📓My love letter to Journalists📓Women and Wikipedia 📓Manifesto📓Invest in the Opposition 📓Not On Your Side📓Creator vs. Kinda “creator”📓Forced Content.📓“Pedigree”📓“Levers”📓“Cleanup”📓“Examples”📓Me & Paul📓Very Specific Advice📓Why I dropped out📓Young People📓How to be Jealous📓Content vs. Journalism📓To Be Free

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Personal Investment Stuff

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Freshman Year

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Old Stuff

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Tell me your thoughts

© EM 2024

3. People you know, and people you don’t

This chapter is on what I cannot get around, still, in my software year. There will 100% be opportunities for you to feel left out - the odds are that those are mostly going to be in calls between two Seniors and you might witness some adopted behaviors you should consider work for you at that moment in your career.

You don’t know anyone

First of all, venture used to be way smaller than it is today. Also, Seniors - then Juniors - do not love to admit it’s gotten bigger. There are plenty of previous Juniors who leapt deeper into venture and those names linger. Do not take it personally that anyone is talking about anyone else in the space you don’t know. Just look them up later and most of those people they’re talking about don’t even care to keep in touch anyways.

Talking poorly of other people

In general, as a Junior - don’t talk smack. Please, please - do not talk smack. Judge-y talking is a cultural bonding exercise that is a luxury for Seniors.

Seeing it, or not.

If there’s a call with Your Partner and Someone Else’s Partner, this is a gorgeous opportunity to see the social dynamics between GPs within industry. Write down as much as you can observe. The odds are, if you’re on that call, Your Partner wants for you to meet that person because 1) they’re proud 2) they want someone to blame if they didn’t see someone 3) they need someone to outbound what you didn’t see.