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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. βCreator-GTMβ3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Work to Be DoneStatements; No MissionContent is Eating the World5.A. Untraditional TalentCreator Studies
1. Intro to Creator Studies2. Creator Policy3. Creator Investing4. A Spectrum of Influence5. Influencing Influencers6. The History of the Creator Economy [working]2. View: ResearchInvestment
Total Content Market (TCM)/Content TAM (C-TAM)Revisiting Community InvestingRethinking Consumer LTVβOrganicβ = unpaid?Introducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomenβs Consumer (2022)The βonlineβ buttonTranslation
βGenZβPersonal Journal
An intro to Personal JournalAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC My love letter to JournalistsWomen and Wikipedia βPedigreeββContextββLeversββCleanupββExamplesβMe & PaulVery Specific AdviceWhy I dropped outYoung PeopleHow to be JealousContent vs. Journalismβ£
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Β© EM 2024
This is completely anecdotal.
In all honesty, the greatest mental battle I see all kinds of founders, genuinely early on, is figuring out when to do something else.
Traditionally, this would mean to βpivot,β or to completely change the company to something else.