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Internet Basics
Online CommoditiesConsumer and Creator
1. Creator = Consumer2. The Active Consumer3. βCreator-GTMβ3.A. Where the Viral Things Are4. The Anonymous Economy5. Pre-founder: People-focused investingContent is King -- Bill Gates, 1997
Things To Do.
Content is Eating the World5.A. Untraditional Talent5.B. βCleanupβ5.C. Work to Be DoneCreator Studies
1. Intro to Creator Studies2. Intro to Creator Policy3. Intro to Creator Investing4. A Spectrum of Influence5. Influencing Influencers6. The History of the Creator Economy [working]2. View: ResearchInvestment
Total Content Market (TCM)/Content TAM (C-TAM)Revisiting Community InvestingRethinking Consumer LTVβOrganicβ = unpaid?Introducing: On-Page Collaboration, LiveWriting, anti-Press PublishVC Managers: Finding your styleWomenβs Consumer (2022)The βonlineβ buttonTranslation
βGenZβDirectoryPersonal Journal
An intro to Personal JournalAdvice for a Y1/Y2 woman in VCAdvice for a Y3 woman in VC My love letter to JournalistsWomen and Wikipedia βPedigreeββContextββLeversββExamplesβMe & PaulVery Specific AdviceWhy I dropped outHow to be JealousContent vs. Journalismβ£
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Β© EM 2024
This is completely anecdotal.
In all honesty, the greatest mental battle I see all kinds of founders, genuinely early on, is figuring out when to do something else.
Traditionally, this would mean to βpivot,β or to completely change the company to something else.