Internet Basics
Online Commodities
Consumer and Creator
1. Creator = Consumer
2. The Active Consumer
3. “Creator-GTM”
3.A. Where the Viral Things Are
4. The Anonymous Economy
5. Pre-founder: People-focused investing
5. Pre-founder: Nontechnicals
Creator Studies
1. Intro to Creator Studies
2. Creator Policy
2. View: Research
3. A Spectrum of Influence
4. Influencing Influencers
5. Workspace: Books
Investment
TCM/C-TAM
Rethinking Consumer LTV
“Organic” = unpaid?
Introducing: LiveWriting, anti-Press Publish
VC Managers: Finding your style
Women’s Consumer.
The “online” button
Translation
“GenZ”
Directory
Personal Journal
An intro to Personal Journal
Advice for a Y2/Y2 woman in VC
Advice for a Y3 woman in VC
My love letter to Journalists
Women and Wikipedia
“Pedigree”
‣
‣
© EM 2024
The “online” button
Where did the “online” button go?
- “Online” statuses on social media are not as common
- Rise of async social media (almost content-catalogue like)
- Instead, online green dots.
Three kinds of online status documentation:
- You'll see a green dot or a timestamp next to the profile picture of people you follow or have direct conversations with.
- In your direct inbox, you'll see their most recent Activity status (example: Active 25m ago, Active yesterday, Seen, Typing...).
- When you open a chat, you'll also be able to see activity (example: In the chat, In the camera).
How status updates work on Instagram:
- Background Activity: Instagram may continue to run in the background on your device, updating your activity status even when you are not actively using the app.
- Push notifications: If you have push notifications enabled for Instagram, the app may update your activity status when a notification is received.
- Third-party apps: Some third-party apps that are connected to your Instagram account can update your activity status, even if you are not actively using the app.
- Technical issues: There may be a temporary technical issue with Instagram's servers that is causing your activity status to be incorrect.